Watchfire Signs Environmental Design

Designed environmental graphics for Watchfire Signs in Danville, IL, bringing the brand’s story to life within their office. While exploring their tagline, “Great Signs. Easy to Work With. Amazing Results.,” I discovered a hidden message in its final words: Signs With Results. I used this insight to create a compelling entrance experience that highlights the impact of Watchfire’s work and reinforces the brand’s story from the moment visitors walk through the door.

Work done while at SURFACE 51.